Breast cancer in women over 70 awareness campaign - evaluation results

 

Evaluation Metric

Breast 70+ national campaign

(03 February - 16 March 2014)

Breast 70+ 2nd national campaign

(13 July - 06 September 2015)

GP attendances

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Urgent GP referrals (Two week wait referrals) BCOCclipboard BCOCclipboard
Cancers diagnosed resulting from an urgent GP referral and conversion rate BCOCclipboard

Cancer diagnoses recorded in the CWT database and detection rates

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Proxy for emergency presentations BCOCclipboard BCOCclipboard
Cancers diagnosed (incidence) BCOCclipboard BCOCclipboard
Stage at diagnosis BCOCclipboard BCOCclipboard
Diagnostics in secondary care (DID) BCOCclipboard BCOCclipboard
Lumpectomy BCOCclipboard BCOCclipboard
Mastectomy BCOCclipboard BCOCclipboard
One year survival BCOCclipboard BCOCclipboard